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New Media I

Introduction:

Structural Layer: HTML original intention as markup Presentation Layer:HTML AND CSS (level_1, level_2.1: allows absolute positioning, level_3 coming soon)

css documents: in an external file in the <head> <head/> of file

best practice: name your css tags not as meaning but as a structural layer.

Behavioral Layer: Interactivity Dynamics Effects

allow updates of content structure

DOM: Document object management

Ajaxs: Javascript: client-side scripting language(executes in web browser)

Michael Wesch: Kansas State University.

How is the Machine using us.

The internet is a worldwide, publicly accessible series of interconnected computer networks that transmit data by packet switching using the standard protocol.

World wide web is part of the internet

Protocol: agreed-upon methods of communication used by computers and, for that matter, people.

Cultural protocols: telephone, bank line, grocery store, classroom

TCP(Transmission control protocol)/IP(Internet Protocol)

Protocol suites or protocol stacks: lowest level to highest level

lowest level: basic functions receiving pulses of electricity from the communication medium

Application layer: content (Telnet, FTP, HTTP) Transport Layer: makes sure data arrives correctly- a social layer TCP, UDP Internet Layer: actual movement of data from one place to another IP, ICMP Link Layer: hardware specific

Data Transmission consists of sending/receiving streams of zeros and ones. Data must be marked with a destination address (IP address)

Domain Name: Domain Name Servers

IP breaks large chunks of data up into more manageable packets Each packets is delivered separately Each packet in a larger transmission may be sent by a different route Packets are numbered The recipient reassembles the data.

Navigation: Breadcrumbs

Jakob Nielson

Efficiency-get in, find the product, but it Exploration-spend time, find things they didn't know about

Intriguing Branches